Jeanette Forni is joined by guest co-host and author Justin Duncan for a conversation with Erica Ormsby of Erica Inspired. Erica has spent more than 18 years building businesses and brands.
Her story starts on the floor of her bedroom during the 2008 economic meltdown. She was four months pregnant, facing foreclosure, and determined to find a way to work without putting her son in daycare. With $300 in the bank, she opened a Pilates studio. That grew into Get Fit Modesto, which became a seven-figure company in about four and a half years. Erica shares the hard parts of that climb, including having to choose between keeping the lights on at the business or at home.
Erica also talks about:
Why she sold Get Fit Modesto and the guilt and fear that came with the pivot
Her TED Talk and her belief that following your dreams is the opposite of selfish
Becoming an author, building a publishing company, and ghostwriting books for other people
Along the way, Justin gives an update on his upcoming book and what he's learning as a first-time author.
Text Erica at 209-968-1550 or visit EricaInspired.com. Want to be a guest? Text Jeanette at 209-850-5708.